Self-Storage Now: The ABCs of Self Storage Customers
 

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ISSUE: Jan/Feb 2008

The ABCs of Self Storage Customers

By John R. Wharton

Are you marketing to all of the potential customers in your market?
This A to Z list should get your creativity flowing!

A is for Architects, art departments at local colleges, and accountants
B is for Baseball teams, boat owners, and banks
C is for Contractors, colleges, car buffs, cluttered buildings, churches, and college students
D is for Doctors’ offices, decorators, and dry cleaners
E is for Entrepreneurs, engineers, eBay sellers, and event planners
F is for Financial planners, florists, and furniture stores
G is for Golf courses, garages, and general contractors
H is for Handymen, healthcare businesses, hospitals, and HVAC contractors
I is for Industrial parks, independent distributors, and Internet businesses
J is for Journeymen, jazz bands, and janitorial services
K is for Kennels, kayaks, and kids’ toys
L is for: Landscapers, law offices, and locksmiths
M is for Military, movers, and marching bands
N is for Non-Profit groups, newlyweds, and nursing homes
O is for Optometrists, outdoor advertisers, and professional organizers
P is for Pharmaceutical reps, printers, plumbers, painters, and publishers
Q is for Quilters and quality control specialists
R is for RVs, relocation services, restaurants, and Realtors
S is for Stagers, schools, siding contractors, and seniors
T is for Teachers, tax accountants, theater productions, and trade shows
U is for U.S. Army, upholsterers, and utility companies
V is for Vending, vocational, veterinarians, and video equipment
W is for welders, wine collectors, wholesalers, and wedding planners
X is for X-ray laboratories and Xerox machines
Y is for Youth organizations and yoga studios
Z is for Zoos and all businesses in your ZIP code

 

John R. Wharton is Resident Manager at Space Mart Self Storage in Newport News, Virginia.